Most programmes hand you a calorie number and wish you luck. MXhealthy gives you the number, a colour system that removes the guilt, and a five-minute lesson each day that explains the 9pm cupboard.
Wednesday 12 Nov
Morning, Maya.
452 kcal left · 84 g protein logged
Weight
75.9
−2.5 kg
Streak
18
days
Green
62%
of calories
Weight · 12 weeks
−2.5 kg
Coach note
Your orange foods cluster after 8pm. Move the nuts to lunch — same calories, easier evening.
30
lessons in the programme
100k+
foods and barcodes
3
colour bands, nothing banned
24/7
coach that reads your logs
The problem
Diets fail for predictable reasons: they run on willpower, they ban the food you actually like, and they vanish the moment your routine does. None of that is a character flaw. It is bad design.
Start with the assessmentWillpower runs out
By 8pm your self-control has been spent on work, family and traffic. A plan that needs it every evening ends in week three.
Rules create binges
Ban a food and it becomes the only thing you want. The all-or-nothing spiral starts with a rule too strict to survive a Tuesday.
The scale stalls
Weight loss is not linear. Most people quit during a normal plateau because nobody told them it was normal.
Nobody explains why
Knowing you ate 2,100 calories does not tell you why, or what to do at 9pm tomorrow. That is the gap.
The method
Everything else — meal plans, workouts, coaching, community — is there for the days you want more.
A real assessment
Twelve questions about your body, your week, your history and what has failed before. The calorie range and the plan come out of the answers, not a template.
Logging that takes seconds
Search 100,000 foods, scan a barcode, describe a meal in plain language, or photograph the plate. Every food is banded green, yellow or orange by calorie density.
The lesson, not just the number
Five minutes a day from a ten-course behavioural programme: cravings, plateaus, emotional eating, maintenance. The parts a calorie counter never explains.
Someone in your corner
A coach that reads your actual numbers before it answers, a human when you want one, and small circles of people doing the same week as you.
The food bands
Every food is banded by calorie density, not by whether it is “clean”. A green food gives you volume for very little energy. An orange food gives you a lot of energy in a small amount. Both belong in a normal week.
Today's plate
1,682 / 1,720 kcal
Green Eat freely
Vegetables, fruit, whole grains, lean protein, plain yoghurt. Volume for very little energy.
Yellow Portion it
Cooked grains, meat, dairy, legumes, bread. Fuel and satisfaction in the same bite.
Orange Smaller portions
Oils, nuts, cheese, chocolate, pastry. Pleasure, deliberately, not accidentally.
What changes between plans is coaching and content depth — never the food rules.
The programme
Five minutes a day, written by behavioural scientists and reviewed by registered dietitians. Interactive, with one question at the end so it actually sticks.
Coaching
The coach reads your logs before it answers, so “what should I have for dinner?” comes back with a suggestion that fits the 452 calories you have left. Escalate to a registered nutritionist when you want a human — they see the same data, so you never explain yourself twice.
AI coach · answered in 2.6s · read 4 logs
Community
Four moderated circles for the specific things that are hard. No before-and-afters, no selling, no strangers' highlight reels.
Pricing
No contract. No cancellation call. No trial that renews at a surprise price.
Free
£0/month
Tracking basics and a lesson each day
Premium
most chosen£29/month
Full programme, AI coach, meal plans
Premium + Coaching
£79/month
Everything, plus a human coach
Prices in GBP · demonstration product, no payment is taken
Questions
Still unsure? The demo account is real data, not a video.
Open the demoA counter tells you a number. MXhealthy tells you what to do about it. Half the programme is psychology: why evenings are hard, what a plateau actually means, how to return after a bad day. You get the tracking too — food colours, macros, water, weight — but it sits inside a method rather than replacing one.
No. The colour system is designed to reduce counting: eat mostly green, portion the yellow, enjoy the orange. If you want precision you can log exact servings, and if you would rather estimate, the camera and natural-language logging will get you close enough.
It is a programme you can stay on. No banned foods, no detox phase, nothing that requires you to eat differently from the people you live with — which is the main reason plans survive past February.
MXhealthy is a lifestyle programme, not a medical service. If you are pregnant, managing diabetes, taking GLP-1 medication, or have a history of an eating disorder, speak to a clinician before starting, and tell your coach so the plan can be adjusted.
From the billing page, in two clicks, with no phone call. Your data stays available to export for 30 days after cancellation, and you can delete your account whenever you want.
Start today
Build your plan in four minutes. No card, no commitment, and nothing in your kitchen has to change tonight.